CACHIA
CACHIA was launched in 2017 by media personality Sophie Cachia and entrepreneur Leah Betts. Our focus is to keep up with the latest trends, our custom designs are fun and fresh and will always keep you surprised. We source the highest quality fabrics to keep you #comfywithCACHIA at an affordable price point.
THE IDEA:
Produce high quality sleepwear at an affordable price point. Outgoing fun designs.
THE SUCCESS:
· Over 500,000 orders sent
· Over 760,000 units sold
· Average 89% customer return rate
· Over 195,000 followers on Instagram
Studio Play
Studio Play is part of the Studio Kids Group, where our aim is to change the face of childcare and create lasting positive change in the industry. Founded by Rhonda Betts, Leah Betts and Monteath, Studioplay’s range of products enriches children’s younger years and promotes learning through play.
THE IDEA:
‘Supplying childcare centres with innovative products never seen in the industry before’
THE SUCCESS:
- Approved supplier to major childcare groups including, G8 Education, Goodstart and Affinity Education
- Sold internationally through leading industry catalogue TTS
- Sold Australia wide to 12,000 childcare centres
Tan-Off
Tan Off is the original tan removal mitt founded by Leah Betts and Suzie Betts in 2010
THE IDEA:
Produce the very first tan removal mitt on the market.
THE SUCCESS:
- Sold through Chemist Warehouse nation-wide
- 50K units sold online worldwide in 2018
- Cult following (and frequently copied!)
- Highly reviewed. 13 years old, still a segment leader.
Fairy Magic
Fairy Magic License is owned by my Leahs family business Studio Kids and sold through Target Australia for 15 years.
In 2018 Leah Betts and Sophie Cachia launched and online exclusive range.
THE IDEA:
Bringing magic and luxury into each little wardrobe
THE SUCCESS:
- Sold annually throughout major Australian retailers with more than 250,000 dresses sold by Studio Kids for Target.
- Launching an online division with influencer Sophie Cachia.
- 13K Instagram followers.
